HUAWEI x KRJST
HUAWEI x KRJST
The Huawei x KRJST limited edition was revealed to the fashion and lifestyle press during an exclusive launch event at the Brussels concept store Hunting and Collecting. A dedicated shop in the shop was opened and the collection stays available at the store untill the end of 2014.
HUAWEI x KRJST
The graphic theme of the Huawei x KRJST limited edtios was a prelude of the new Spring/Summer collection for 2015 and inspired by the New Orleans voodoo subculture.
HUAWEI x KRJST
The Huawei x KRJST collection was only produced in a limited and numbered series of 30.
First come, first served.
HUAWEI x KRJST
The Huawei x KRJST Limited Edition, exclusively available at the Hunting and Collecting concept store in Brussels.
HUAWEI x KRJST
Linda Van Waesberge, styling editor for De Standaard and TV Brussel, enjoying the mild autumn evening with some great food.
HUAWEI x KRJST
The 2 young talented creators of KRJST, Erika Schillebeeckx and Justine de Moriamé, in silent devotion of the Huawei x KRJST limited edition.
HUAWEI x KRJST
Foodies were in heaven with the 1OO% natural and vegetarian appetizers served at the SIN Streetfood wagon.
HUAWEI x KRJST
Sophisticated invitations in black & white, handwritten to add a personal touch to the press campaign.
HUAWEI x KRJST
In addition to the engraved smartphone theme in black & white, KRJST created a colorful graphic theme that was used for the packaging and the screensaver.
HUAWEI x KRJST
A beautiful crowd waiting for the launch of the Huawei x KRJST collection at the Hunting and Collecting concept store.
HUAWEI x KRJST
The product display under large glass bells added the aspired touch of exclusivity and refered to the iconography of worshipping in different cultures.
HUAWEI x KRJST
The moment the audience was waiting for: the revelation of the Huawei x KRJST limited edition smartphone.
HUAWEI x KRJST
Celebrity blogger Jess Doncker from Thang Factory was one of the first to try out the Huawei x KRJST P7 smartphone.
HUAWEI x KRJST
An exclusive gift item for press only: 2 engraved pins in black perspex with the Huawei x KRJST theme.
HUAWEI x KRJST
Gin and tonic with special thanks to Tanqueray Gin.
HUAWEI x KRJST
A cosmpolitan vibe.
HUAWEI x KRJST
Digital communication included several emailings and the facebook event page.
HUAWEI x KRJST
Branding and communication was engraved in the white carrara marble.
HUAWEI x KRJST
Selfie moment.
HUAWEI x KRJST
Both faces of the Huawei x KRJST Ascend P7 were presented on the product display.
HUAWEI x KRJST
The press wall was a success with lot's of beatiful pictures traveling all over social media.
HUAWEI x KRJST
A contemporary shrine in massive white marble and glass bells presented the Huawei x KRJST limited edition as a real piece of modern worshipping.
HUAWEI x KRJST
The mix of authentic materials and contemporary details gave the display a sophisticated, yet technological look.
HUAWEI x KRJST
The Huawei x KRJST limited edition got major press coverage and appeared in over 20 lifestyle and fashion media.
HUAWEI x KRJST
The Huawei x KRJST Ascend P7 was custom engraved in a limited series of 30 ex.
HUAWEI x KRJST
Didier Vervaeren, former artistic director of Maroqu, fashion curator of Mad Brussels and fashion personality by exellence.